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How to maximise your branding area on promo & merchandise products
Read more: How to maximise your branding area on promo & merchandise productsYou need to make sure you choose the right formatting for the product you are printing on. What may seem like a simple change can have a surprisingly significant impact on how much your logo stands out on the promo product you have chosen.
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Are you wasting money on promotional pens? The 3 “must-dos” when ordering promo pens
Read more: Are you wasting money on promotional pens? The 3 “must-dos” when ordering promo pensPens can be amazingly effective as promotional items. But, in 18 years in the industry, I feel they are wasted and handed out thoughtlessly more so than any other promotional product. They are easy to get right, but even easier to get completely wrong.
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The 4 ways most business owners waste their promotional product budget… (and how to avoid them)
Read more: The 4 ways most business owners waste their promotional product budget… (and how to avoid them)So, you have decided upon your marketing budget… Well done. Now, it’s just a matter of ordering something with your logo on it, right? Wrong! We see people make these same 4 mistakes over and over again. Please, read this and learn from mistakes repeated often by so many other business owners.
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3 simple steps to avoiding disaster when buying corporate golf umbrellas
Read more: 3 simple steps to avoiding disaster when buying corporate golf umbrellasBranded golf umbrellas are a great way encourage golfers to consider your brand or organisation, but you need to get it right. Follow these 3 steps, and you are onto a sure thing:
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5-step blueprint to make custom-printed mugs the best promotional dollars you will spend….. ever.
Read more: 5-step blueprint to make custom-printed mugs the best promotional dollars you will spend….. ever.Cherished gifts come in all shapes and sizes, but the coffee mug is a true hero of the trade because they empower the recipient (through coffee) to achieve new heights in their personal and professional lives.
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The 6-point roadmap to choosing the best work uniform for your staff
Read more: The 6-point roadmap to choosing the best work uniform for your staffIf you have face-to-face contact with the majority of your clients, I firmly believe that your uniform is the most valuable form of advertising you will ever use. Consciously and/or subconsciously, your clients will get a first, and ongoing notion of what type of person you are and what type of business you have from the appearance of your company’s uniforms.
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The 6 best-performing promotional products for tradeshow giveaways in 2021
Read more: The 6 best-performing promotional products for tradeshow giveaways in 2021Tradeshows are about attracting attention – lots of attention. And how best to do that? With the right selection of thoughtful promotional products, of course. But, many organisations find themselves missing the mark, failing to leave a memorable impression, or creating the wrong first impression out of the gate.
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The proven 6-step process to convert your custom caps from ‘throw-away’ to brand-builders
Read more: The proven 6-step process to convert your custom caps from ‘throw-away’ to brand-buildersEvery year, promo caps are our best selling item. From experience, we know that 80% of the caps we sell are worn for a day (if you’re lucky), and then put in the bottom of the cupboard and never seen again. Follow these steps to ensure ongoing brand-building value from your promotional caps.
