How to maximise your branding area on promo & merchandise products

You need to make sure you choose the right formatting for the product you are printing on. What may seem like a simple change can have a surprisingly significant impact on how much your logo stands out on the promo product you have chosen.

 

In the balloon example, by moving your logo above the text instead of beside it, you can make your design much more prominent on product that offer a square or round branding area.

 

Horizontal layout vs vertical layout

Similarly, with pens or other promotional products with a rectangular print area, by moving your logo next to the text, it will fit on the product better and your logo can be much larger.

When choosing your corporate gifts, you need to consider how you can make the most of the print area provided. This will add more power to your branding punch!